Based in Oxford, the founder of Haute Mama, Fiona Creed (originally from Cork, Ireland) developed the Haute Mama Mission while pregnant with her daughter, Amelia Rae, in Connecticut, USA. During her pregnancy Fiona knew that her academic career was not to be when she far preferred analysing articles on how to achieve postpartum panache than the particulars of European foreign policy. The new mom had a new calling: bring the gorgeous range of US maternity & baby fashion and accessories to the UK & Ireland. Looking to some of most successful maternity & baby boutiques in New York, San Francisco and LA culminated in a clear vision of Haute Mama’s Mission: give each woman the opportunity to combine the very best of maternity and non-maternity to suit her body shape, mixing high fashion designs with fabulous functional basics! The real key to Haute Mama’s individuality is fresh and fabulous lines for moms coupled with cute and cosy pieces for baby. All of the clothes and accessories have been carefully selected for their quality, style & craftsmanship. Think Californian chic mixed with European elegance. Think luxury that you can afford! Enjoy your pregnancy, and more importantly, enjoy your clothes.